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Adobe Analytics Architect Master — Information & Free Practice

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Adobe Analytics Architect Master

Provider
Adobe; online proctored delivery by Excelsoft easyProctor
Format
Online proctored (requires camera access); English; answers to scored questions determine the result.
Exam questions
Unscored questions: 0–10; The total includes the scored and unscored questions.
Time limit
1 hour 40 mins
Passing score
33/50
Exam fee
$225 (global) / $150 (India)
Examination outline
  • Discovery (18%)
    • Demonstrate ability to audit sites
    • Investigate client needs to build business requirements
    • Given a scenario, create a measurement framework
  • Solution design (54%)
    • Translate business requirements into variables and metrics
    • Demonstrate ability to manage report suites settings
    • Given a scenario, recommend the best methods for collecting data
    • Write technical specifications for tagging engineers
    • Write technical specifications for site developers
    • Create Experience Cloud users/groups
  • Post implementation (28%)
    • Given a set of requirements, validate tracking through browser developer tools and Adobe reports
    • Apply procedural concepts to manage data extraction and relationships
    • Evaluate data privacy requirements to establish a data governance model
    • Given a scenario, manage data sources and connectors
    • Configure necessary segments and calculated metrics to answer business requirements
Examination sources

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This examination may be required or accepted as an alternative, depending on the license and application pathway.